Sal y Luz Properties
Sal y Luz Properties is a fictional estate agency in Fuengirola. We created it to show how we would approach a small independent agency, from website to Instagram. Names, properties and images are for demonstration only.
- Type
- Fictional agency
- Location
- Fuengirola
- Team
- Two agents
- Focus
- Sales and long-term rentals
Where a small agency often stands
- An outdated website that is hard to use on a phone.
- Listings that look the same as on every portal.
- Instagram posts when there is time, without a plan.
A website built around listings and local search
A calm homepage with search up front, and area pages that match how people search, such as “apartments for sale in Fuengirola”.
Homes by the sea in Fuengirola
Browse apartments for sale in Los Boliches, Torreblanca and the centre of Fuengirola. 3D tours and videos for every listing.
- Mobile-first homepage with search
- Area pages for local searches
- Listings easy to update by the agents
A property page that does the first viewing
Gallery, 3D tour and a short video on one page, so a buyer abroad can decide whether to book a visit.
- 3D tour and video on every key listing
- Agent intro video on the team page
- Optional app for saved homes and alerts
Listings that become content
A planned Instagram feed made from the agency’s own listings and area, plus a simple ad that leads to the property page.
- Content calendar per month
- Ads aimed at the right areas and languages
- Plain reporting on what it brought in
What would this look like for your agency?
Start with a free website check. We look at where you stand today and what we would do first.
Sal y Luz Properties is fictional. It is not a client and not an existing business. All names, listings and images on this page are for demonstration only.